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Why Famio exists

We read what families said

Before we wrote a line of Famio we read 7,430 reviews of the family apps households were already living with. The same handful of things came up over and over, whatever the app. Those are the things Famio was built to get right.

What families kept raising in the reviews we read

family apps
9family apps
reviews read
7,430reviews read
three stars or worse
1,585three stars or worse

The same things came up whatever the app. Unedited, and deliberately unattributed.

  • the video ads turn on and the audio plays aloud
  • looks ugly and dated
  • in night mode the words are white against a white background
  • now the app won’t even open
  • years worth of data I can’t get out
  • the calendar is behind a paywall for anything beyond 3 days
  • it was working fine before I paid for premium
  • my daughter’s phone — the screen is too small
  • please stop changing things
  • every update the shopping list gets hidden further
  • no one can get past the Create a Family screen
  • the buttons at the bottom are offscreen

I built Famio because I believed I could make something tangible — something that actually brings a family closer together than they were before. Not another calendar with a subscription bolted to it.

Almost none of what we read was a request for another feature. It was the basics giving way: something that worked last year moved behind a higher tier, an update that would not open, a screen that did not fit the phone a child actually has. None of that is a hard engineering problem — it is a question of what an app keeps its attention on. Everything below is something families raised, and what Famio does about it.

What we changed because of it
The Famio house standing with its arms down, relieved

Put the house down.

Setting up your household takes about two minutes. After that, the week has somewhere to live that isn’t your head.